Madeline Haftel '17
OUTSTANDING YOUNG ALUMNI AWARD
This award is given to alumni who have graduated within the past 10 years and who are emerging leaders in their fields.
Madeline Haftel Bernal earned her Bachelor of Science in Public and Community Health, with a minor in Writing, from Ithaca College in 2017. She went on to complete her Master of Health Administration at Cornell University in 2020. Recognized as one of the Top 50 Women Leaders of Miami for 2024 and a MGMA Extraordinary Leader, Madeline excels in the strategic and operational execution of value-based healthcare, bringing a highly personalized approach to primary care. Madeline is also passionate about supporting independent primary care providers, ensuring they can continue to thrive and serve their local communities.
She supports these passions in her current role as Vice President of Strategy and Operations for Salud Healthcare, a Value Service Organization (VSO) dedicated to aligning the interests of patients, payors, and providers. By partnering with physicians and insurance companies to streamline operations and reduce risk, Madeline and her team enhance the quality of patient care and improve overall health outcomes.
Prior to that role, she served as the Senior Director of National Operations for ChenMed, a national leader in primary care recognized as a Fortune magazine “Change the World Company.” With ChenMed, she designed and launched an enterprise-wide government benefit support program tailored to the specific requirements of the 14 states they were located in. That program has ensured that patients have access to local support, such as food pantries, as well as state resources like support with utility bills and Medicaid applications. During her tenure operating ChenMed centers as a Center Executive Director, she maintained employee engagement scores of over 94% with patient satisfaction scores of over 90%. She led her staff with a belief that “[we can] heal communities not in isolation, but in togetherness.” That culture of unity, positivity, and commitment to the community led to rapid growth, supporting over 500 new patients per year.
In her free time, Madeline enjoys working on house projects with her husband, board game nights with friends, Peloton rides, traveling, and discovering the best local food spots.
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